Do Products Create Needs?

Kathy Sierra writes:

The world never needed the iPod until Apple created it. Now, look how many of us could not live without it.

She refers to products creating a need where there wasn't one before. I prefer to characterize such products as exposing a need or a dormant problem.

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Dancer Test

Are you left-brained or right-brained? Supposedly, your brain lateralization determines how you view this animation. Some people see her rotating clockwise. Others see her rotating counter-clockwise. Some see her unpredictably changing the direction of her rotation. Supposedly, people who see clockwise rotation are right brained. People who see counter-clockwise rotation are left brained. I originally came across this animation here .

Why Spreadsheets Suck for Prioritizing

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5 Ways Companies Make Product Decisions

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